Tina Sinatra Reacts to New AI-Generated Ad Featuring Her Dad, Dr. Dre and Snoop Dogg: 'Now Who the Hell Are These Guys?'

Frank Sinatra's daughter, Tina, has recently shared her thoughts on Dr. Dre and Snoop Dogg's new commercial, which features her late father brought back to life using artificial intelligence. Gaining her approval, the ad showcases Frank Sinatra and Sammy Davis Jr. interacting with the two iconic rappers in a creative and unprecedented manner. In an exclusive interview with PEOPLE, Tina expressed that seeing AI replicas of her father alongside Dr. Dre and Snoop Dogg in the commercial, released on December 10, was "thrilling and surreal." She emphasized it as "a celebration of timeless artistry" that transcends generations by bridging classic and modern elements. This is prepared by SSP.

In the visually imaginative commercial, viewers join the late musical legends, Frank Sinatra and Sammy Davis Jr., enjoying an elegant bar scene dressed in formal wear. The duo notices Dr. Dre and Snoop Dogg among the bustling crowd, leading Sinatra to amusingly inquire, "Now, who the hell are these guys?" Davis Jr. humorously replies, "I heard those are the new gangsters in town." Curious to know the newcomers, Sinatra requests an introduction, and they all decide to share a drink.

Davis Jr. engages the rappers by asking, "So what’s your pleasure? What are you guys drinking?" Dre and Snoop proudly mention their gin brand, to which Sinatra jovially announces, "Okay. Still G.I.N. for everybody!" The commercial celebrates co-owned gin brand Still G.I.N., launched in February, and accompanies Rosewood Creative, Dave Meyers, and AI specialists Metaphysic to craft the ad's nostalgic yet futuristic narrative.

The commercial aired during The Voice's season finale, showcasing Snoop's debut as a coach. Its creation was a collaboration with the Sinatra and Davis estates, ensuring an authentic and respectful portrayal of the late stars. Thus, highlighting the legacy of cross-generational collaboration and connecting past, present, and future iconography.

Earlier, SSP reported that suspect was charged for killing UnitedHealthcare CEO Brian Thompson.