Five fascinating facts about the Samsung brand: what you need to know about the company
Samsung, a recognized leader in today's competitive market, maintains its position despite the constant emergence of new companies. SSPDaily has prepared five facts about this brand.
The diversity of Samsung
Surprisingly, Samsung did not start its activity with the production of electronics. In the early stages of its existence, the company sold noodles and related products.
However, in the 1970s, Samsung changed its focus and entered the technology market, introducing its first product - a 12-inch black-and-white TV. This was the beginning of Samsung's journey into the world of technology.
A large number of employees
As a globally recognized brand, Samsung operates through production and sales branches in different countries. To ensure effective teamwork and smooth operations, the company employs 489,000 people in more than 79 countries. Such a large and diverse workforce distinguishes Samsung, firmly establishing its global presence.
The meaning behind the name
Every brand has an interesting backstory, and Samsung is no exception. The name "Samsung" comes from the Korean word for "three stars". The company explains that these three stars mean "big, numerous, and powerful," which Samsung strives to embody in every product it makes.
Strong ties with South Korea
Samsung has a strong connection to South Korea, having a profound impact both locally and globally. Samsung not only proudly represents the country around the world, but also plays a significant role in the development of the South Korean economy. The brand alone accounts for 17 to 20% of the country's annual GDP, which demonstrates the company's significant influence in its home country.
A pioneer in CDMA technology
In the 1990s, Code Division Multiple Access (CDMA) technology was developing rapidly. Samsung played a revolutionary role by being the first company to introduce CDMA into its products. The world witnessed the emergence of the Samsung Stunt SCH-100 phone, released in 1996, which quickly gained immense popularity.